## A Triumphant Collaboration: bwin Partners with Juventus
bwin has teamed up with the Italian football powerhouse Juventus in a multi-year deal, becoming the club’s official wagering and gaming associate. This thrilling alliance will showcase the bwin brand prominently across Juventus’ realm, encompassing their practice facilities and the electric Allianz Stadium.
However, it transcends mere branding on apparel. This joint effort grants bwin the remarkable chance to collaborate with Juventus’ star-studded roster, boasting icons like Gianluigi Buffon and World Cup champion Sami Khedira, for captivating marketing initiatives.
Envision exclusive behind-the-scenes material and incredible prizes for Juventus supporters, all made possible by this partnership. bwin and Juventus are committed to bringing fans closer to the game than ever before, with chances to experience matchdays in a fresh way and even encounter their idols!
Claudio Di Zanni, bwin Italy’s Managing Director, conveyed immense satisfaction in the collaboration, stressing how Juventus embodies the principles of prestige, guidance, and aspiration – values that deeply resonate with bwin’s own quest for greatness.
Giorgio Ricci, Juventus’ Chief Revenue Officer, mirrored this sentiment, emphasizing how this partnership with a global frontrunner like bwin is a vital component of Juventus’ international strategy.
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