Better Collective Rides High on 2020 Success, Sets Ambitious Goals for 2021

The sports betting media conglomerate, Better Collective, experienced a remarkable 2020. Their financial gains surged by 35% year-over-year, hitting €91.2 million (roughly $110.9 million). This notable upswing was propelled by an 8% natural expansion in their partner marketing division.

Their profitability mirrored this success. Earnings before interest, taxes, depreciation, and amortization (EBITA) climbed by 34% to reach €36.6 million. Additionally, they witnessed a 44% jump in operating cash flow, which landed at €38.3 million.

The company’s positive trajectory persisted into the final quarter, with revenue escalating by 88% to €36.7 million. This was partially attributed to their purchase of Atemi Group, a strategic maneuver that solidified their market standing.

Looking towards the future, Better Collective has set its sights on even loftier achievements. They’ve established ambitious objectives for 2021, including exceeding €1.6 billion in revenue and attaining an EBITDA of over €50 million. Furthermore, they are aiming for organic expansion surpassing 20%.

Jesper Søgaard, Chief Executive Officer of Better Collective, conveyed his pride in the company’s adaptability and robust performance amidst a demanding year.

We confronted the year 2021 directly, prepared for the possibilities and obstacles it held.

Author

By Alexander "Axe" Harris

This talented writer holds a Master's degree in Applied Mathematics and a Bachelor's in Physics. They have a strong foundation in mathematical modeling, differential equations, and numerical analysis, which they apply to the study of casino games and gaming systems. Their articles and news pieces provide readers with a unique perspective on the physical and mathematical principles underlying popular casino games. They are passionate about educating readers on the science behind gambling and helping them make informed decisions.

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